Digital communication for your brand!
Virtual Reality is a digitally generated context that simulates a realistic experience. The immersive environment can be similar to the world known to the users in order to create an experience that feels authentic.
Studies have analyzed how the form we take in the virtual reality can affect our perception and actions. The feeling of presence in virtual reality triggers strong emotional responses that the users can associate with your brand.
The Information about your environment is used to overlap digital elements in the physical world.
The main advantage of Augmented Reality (AR) is that the hardware is available (smartphones and tablets), and its use is intuitive and easy to understand.
AR digitally enhances vision, hearing, smell, taste and touch of the real world and opens new marketing opportunities: printed ads, billboards, product packaging become interactive.
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